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Route Planning Software Keeps Your Carrier Scorecard on Top

September 19, 2016     ShareThis
Delivery trucks

If your business involves any sort of transportation services—deliveries, pick-up, service calls, etc.—you might find customers asking about your carrier scorecard or evaluating your company based on their internal benchmarks.
A carrier score is a quantitative method of measuring the performance of a transportation service, sort of like a review or a report card. While the criteria might change, generally a carrier score will reflect your:
1. Delivery Time Accuracy
2. Damage to Shipments
3. Customer Service
4. Billing/Invoicing Accuracy
5. Driver Proficiency/Record
6. Load Type/Rate
7. Vehicle Maintenance Plan

What Does My Carrier Scorecard Mean?

Your carrier scorecard shows current and potential customers how your business is performing. Are your workflows efficient? Are your employees knowledgeable? Conscientious? Professional? Will you be able to provide the services they need?
Those qualities are converted to a number—like a grade—which tells other companies how you are likely to perform in your business relationship with them.
Your carrier score offers a quantitative measurement of your services so current and potential customers can compare your business to competitors. Low carrier scores undermine your company’s credibility, not to mention its bottom line.

What Can I Do to Improve My Carrier Score?

Business owners know that things can go wrong. But you don’t want problems to affect your carrier score… and your business.
A proactive approach is the best way to strengthen your carrier score. Online route planning from MyRouteOnline helps businesses improve and maintain strong carrier scores, so they can attract new business and provide the best service for current customers. Customers want to do business with carriers that do what they say they will do. With a multiple stop route planner, companies can balance work capacity with demand, helping to improve customer service by providing more accurate timing.
Other benefits that might affect your carrier score are a lower probability of accidents and a reduced insurance bill. Not to mention saving fuel, time and money, which helps keep your company competitive.
If you haven’t had this conversation with your customers yet, don’t wait. Monitor your own performance and provide the results as part of your marketing strategy. Measuring your own carrier score will help you understand what’s working—and what isn’t. Then you’ve set the stage for big improvements that can pay off down the line.